The Best of Intentions

Economist Milton Friedman once said in reference to governmental public policy programs, “One of the great mistakes is to judge policies and programs by their intentions rather than their results.” (emphasis mine)
 
This weekend, I had a fruitful discussion with my youngest son about the importance of measuring success using dispassionate metrics – dispassionate here meaning objective and unemotional…

From Top to Bottom

The Board of Directors of a “benefactor-centered” Pregnancy Help Center (PHC) has decided, based on market share data that reveals the PHC is losing its competitive battle against Planned Parenthood, that it must bring in new leadership to transform the PHC into an organization that can compete successfully, as measured by market share…

Coaching the Coaches

When it comes to competing effectively against Planned Parenthood, as measured by market share, a Pregnancy Help Center (PHC) must be equipped to compete at a major league level.
 
That’s where Planned Parenthood plays in terms of the 4 Ps of marketing.
 
Unfortunately, most PHCs currently operate at a minor league level…

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